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West Coast Conference To Host Annual Kids Day Event at Basketball Championships

Feb. 27, 2014

SAN BRUNO, Calif. --- With the help of its 10 member institutions, the West Coast Conference (WCC) will be hosting WCC "Kids Day" at the Orleans Arena in Las Vegas, Nev. on Friday, March 7th from 3:30-5:30 p.m. The event will benefit the After-School All-Stars program in Las Vegas and will focus on staying active and eating healthy. This year, 750 youth from the Clark County School District will participate in a basketball clinic hosted by WCC men's and women's basketball players, coaches and cheer squads and with the help of Whole Foods and Gameday Souvenirs, will receive a nutritional meal and event T-shirt before attending the women's quarterfinal game of the 2014 WCC Basketball Championship.

"WCC Kids Day is one of our best opportunities to engage with the community of Las Vegas as part of the WCC Men's & Women's Basketball Championships," said WCC Commissioner Jamie Zaninovich. "We hope this event inspires the Las Vegas youth to stay active, whether through basketball or not, as they spend time with and learn hands-on from our very own student-athletes, coaches and administrators."

The 2014 WCC Kids Day event is the sixth consecutive community service project that the Conference has put together as part of its Men's and Women's Basketball Championships and the conference-wide celebration of the WCC in Las Vegas. Each year, members from all WCC athletic department staffs team up to give back to the community in an impactful way, and due to the new tournament format this year, basketball teams will now be available to volunteer their time as well, making it the first time that WCC basketball players and coaches can actively engage in Kids Day.

"We are so grateful to have a membership and partners that are committed to giving back their time and energy to the community," said Assistant Commissioner and Event Coordinator Stefanie Ordoveza. "To have our basketball teams in attendance this year is not only a testament to our schools' core values but also brings the message of staying active and eating healthy to life in a fun and interactive way."

This year, the West Coast Conference has partnered with Whole Foods and Gameday Souvenirs to assist with providing the hundreds of meals and T-shirts for Kids Day. Whole Foods has supported a large number of events around the nation, in hopes of educating families and kids about healthy eating. This is the first year that they will be involved with WCC Kids Day. Gameday Souvenirs, the official supplier of WCC championship merchandise, has outfitted the kids every year since its inception.

Since 2009, WCC Kids Day has served over 4,500 students from the After-School All-Stars program. This event is part of a larger conference-wide commitment to hosting an engaging community service event in connection with its six WCC Championships --- baseball, basketball, cross country, golf, rowing and tennis.

West Coast Conference
The West Coast Conference was formed in 1952 and has evolved and grown to become a nationally recognized and competitive force in Division I intercollegiate athletics, with 13 conference-sponsored sports: baseball, men's and women's basketball, men's and women's cross country, men's and women's golf, women's rowing, men's and women's soccer, men's and women's tennis and women's volleyball. The WCC is characterized by the stability of its membership and its unique emphasis on combining excellence in athletics with excellence in academics.

After-School All-Stars Las Vegas
After-School All-Stars Las Vegas provides opportunities for underprivileged youth to participate in free after-school and summer programs that focus on academics, athletics and cultural enrichment. Local programs include tutoring, homework help, language and literacy skills, arts and crafts, dance, music, computers, chess, creative writing, soccer, swimming, cooking and media - just to name a few. Since its inception, After-School All-Stars has positively affected the lives of more than 100,000 Southern Nevada youth. Today, there are more than 6,000 youth from 14 different schools participating in the program. For more information, visit www.asaslv.org or call 702-770-7601.

Whole Foods
Since opening our first store in Austin, Texas in 1980, our whole business has been about making a difference - in the lives of our Team Members and the customers we serve, and in the communities and environments in which we operate. Our motto--Whole Foods, Whole People, Whole Planet -- emphasizes that our vision reaches beyond food retailing. In fact, our deepest purpose as an organization is helping support the health, well-being, and healing of both people -- customers, Team Members, and business organizations in general -- and the planet. And our Core Values are not just words on a wall somewhere: they're guiding principles that inform every decision we make--from the daily, face-to-face interactions with our customers to larger decisions that impact the way Whole Foods Market evolves and grows.

Gameday Souvenirs
Gameday Souvenirs is a branded, custom sportswear business focused on event merchandise sales. Based in Lafayette, California, they have been the exclusive championship merchandise supplier to the West Coast Conference since 1994. For more information, visit www.MakeItGameday.com or call 925-284-1863. At Gameday Souvenirs, Every Day Is Gameday!