Jan. 18, 2010
San Francisco, CA (Jan. 18, 2010) - StubHub, the world's largest ticket marketplace, today announced partnerships with the West Coast Conference (a property managed by IMG College) and The Big Ten Conference (represented by Learfield Sports), becoming the Official Fan to Fan Ticket Marketplaces of each respective conference. In addition to bringing fans easier access to buying and selling tickets, the deals offer StubHub integrated marketing opportunities spanning court signage and Internet and broadcast placement, aimed toward reaching hundreds of thousands of sports fans.
"The West Coast Conference is very happy to be adding StubHub to our team of corporate partners. Thanks to StubHub's FanProtect GuaranteeTM, WCC fans can feel totally secure in both buying and selling tickets, a service we're excited to offer," said West Coast Conference Commissioner Jamie Zaninovich. "This partnership will help make it as easy and convenient as possible for our fans to enjoy the excitement of major college basketball."
"The Big Ten is pleased to welcome StubHub as the conference's official secondary ticket outlet," said Big Ten Commissioner James E. Delany. "This new partnership with StubHub will provide our fans a convenient way to exchange tickets for multiple events, including Big Ten Basketball Tournaments."
College basketball has been a hot category for StubHub, with a 23% increase in year over year gross sales. The WCC and Big Ten pacts come on the heels of StubHub's partnership with the BIG EAST Conference, as StubHub is now the Fan to Fan Ticket Marketplace of the BIG EAST Championship.
"To add the Big Ten and WCC to our roster of partners is a great endorsement of StubHub's best in class service," said Eric Freeland, manager of business development for StubHub. "Our partners have come to expect safety and security with StubHub that they can't find anywhere else, something reflected in the growth we've seen in sales and partnerships over the past several years. The fans have spoken, and clearly conferences of the highest order are listening."
StubHub is the world's largest ticket marketplace, enabling fans to buy and sell tickets to tens of thousands of sports, concert, theater and other live entertainment events. StubHub reinvented the ticket resale market in 2000 and continues to lead it through innovation. The company's unique online marketplace, dedicated solely to tickets, provides all fans the choice to buy or sell their tickets in a safe, convenient, and highly reliable environment. All transactions are processed and delivered by StubHub and backed by the company's FanProtect GuaranteeTM. Company partners include the New York Yankees, Chicago Bears and the University of Southern California along with nearly 60 teams in the NFL, MLB, NBA, NHL and NCAA, complemented with music artists like Madonna and media companies such as ESPN and AOL. StubHub is an eBay company (NASDAQ: EBAY). For more information on StubHub, visit www.stubhub.com
About the West Coast Conference
The West Coast Conference was formed in 1952 and has evolved and grown to become a nationally recognized and competitive force in Division I intercollegiate athletics, with 13 conference-sponsored sports: baseball, men's and women's basketball, women's crew, men's and women's cross country, men's and women's golf, men's and women's soccer, men's and women's tennis and women's volleyball. The WCC is characterized by the stability of its membership - only two conference have been together longer - and its unique emphasis on combining excellence in athletics with excellence in academics.
About IMG College
IMG College is the leader in developing integrated licensing, marketing, and multi-media opportunities for the nation's top collegiate brands across local, regional, and national platforms. IMG College partners include the NCAA and its 88 championships, NCAA Football, leading conferences, and some of the most prestigious universities in the country. IMG College is a division of IMG Worldwide, the world's premiere sports, media, and entertainment company. For more information, please visit www.imgworld.com.